Ever caught yourself staring at someone's perfectly choppy fringe on the Tube and thinking, "could I pull that off?" You're not alone. Whether you're after a subtle refresh or a full-on reinvention, a fringe is one of the easiest ways to transform your look without committing to a dramatic chop. The tricky part isn't deciding to get bangs - it's figuring out which type suits … [Read more...] about Bangs 101: the ultimate guide to finding your perfect fringe
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- Beth Ryan
Beth Ryan - Content Editor & Brand Copywriter
Beth Ryan is a beauty and wellness writer who makes salon treatments readable, relatable, and occasionally irresistible. From TikTok hair trends to skincare hacks and seasonal nail inspo, she turns what’s trending in hair, nails, and beauty into stories worth reading (and sharing).
As Content Editor & Brand Copywriter at Treatwell, Beth brings campaigns, blogs, and brand storytelling to life across Europe, blending creativity with commercial impact. She joined the London marketing team in 2021 after starting her career in Treatwell’s Barcelona office supporting salons and customers, giving her an insider’s view of salon-life, self-care, and what clients really want.
Beth graduated in English Literature & History from the University of Leeds and has been obsessed with words and storytelling for as long as she can remember.
Liverpool-born, London-based, and permanently curious, she believes beauty writing should inform, delight, and never take itself too seriously.
Off-duty, she’s probably testing a new treatment “for research” or debating whether to get a fringe (again).